How to start a gaming clan in 2024 and beyond

These days, many games have a strong social aspect. Alongside chatting with players during the live action and aiming to rise up leaderboards, gamers also establish gaming clans. From leading titles of today like Fortnite to iconic releases like World of Warcraft, clans are prominent and appeal to many gamers.

By enabling gamers to connect with like-minded players and improve their gaming skills after teaming up with more experienced players, clans are a fantastic thing to establish.

Alongside competing for goals together and potentially being granted access to exclusive content, clans can really elevate a particular game’s offering and provide an even more enjoyable aspect to it. Starting a clan isn’t always easy, though. In fact, there are some key things to keep in mind. 

Create a name that appeals  

First things first, in order for your clan to stand out and draw potential clan members in, it needs to have a name people will like. You can create a name based on an iconic title, come up with a funny creation, or even make the most of an online clan name generator to help you come up with the perfect clan name.

Ultimately, though, it needs to be a clan name that fellow members of the gaming community will want to be a part of. You could also even invite potential clan members to help you finalize your clan name, therefore enabling them to feel a part of the process from the very beginning.

Decide on the games you want to tackle 

With a clan name established, as clan leader, it’s up to you to focus on the type of games you want your formidable clan to tackle.

Of course, this can change as you progress with your clan, but it’s important to select a few titles you wish to hone in on while you and your team get to grips with each other in the early stages of your clan’s journey.

It’s also worth looking at the most popular games of today, although some clans start small by selecting lesser-known titles and then working their way up to some of the biggest and best releases in the modern environment from there. 

Build a website and create a logo

In order for your gaming clan to look official, it’s important to build a website that can house features like your logo, how potential members can apply to join, and important links to platforms like Discord, YouTube, and the like.

Essentially, your website is your marketing tool, enabling you to send any interested parties to it and to showcase your clan’s progress to date. In the same way big brands need slick websites, your clan is no different. If you want to stand out, then building a neat and tidy website and creating a strong logo is essential. 

Recruit the right players for your clan 

With your clan now taking shape nicely, it’s time to decide on the best clan members for you and your gaming marathons. While you might’ve involved some potential candidates when it came to creating your clan name, your organization might not be fully complete yet.

To help you finish your clan off or to help you locate an entire set of players for your clan, expanding your online reach is the best way to go about it.

Join clan directories, post on X and Reddit, promote your clan’s website, and even guest post on gaming websites as you attempt to spread the word about your new and exciting clan. From there, as gamers begin to get in touch, share some realistic and fair ground rules to make sure everyone is on the same page.