Soft2Bet: Transforming the iGaming Industry with Award-Winning Turnkey Solutions

In the rapidly evolving world of online gaming, Soft2Bet has emerged as a leading force in delivering comprehensive iGaming solutions that empower operators worldwide.

Founded in 2016 by Uri Poliavich, Soft2Bet has established itself as a premier turnkey solutions provider, offering everything from casino platforms and sportsbook software to revolutionary gamification technology that enhances player engagement and retention.

Understanding Soft2Bet’s Comprehensive Platform Solutions

Soft2Bet operates as a full-service B2B software provider for the iGaming industry, delivering an extensive suite of products and services designed to help operators launch and scale their online gambling businesses.

The company’s approach combines cutting-edge technology, regulatory compliance, and innovative player engagement tools to create a competitive advantage in regulated markets.

At its core, Soft2Bet provides operators with a robust, high-scale microservices architecture that supports 99.99% uptime. This technical foundation ensures that operators can deliver seamless gaming experiences while maintaining the flexibility to adapt to different regulatory requirements across jurisdictions.

The platform’s modular design allows for customization and scalability, making it suitable for both emerging operators and established gaming brands.

Key Platform Features

The Soft2Bet platform encompasses several critical components that work together to create a complete iGaming ecosystem:

1. In-House Casino Platform – A proprietary system offering access to over 12,500 games from hundreds of top-tier providers
2. Sportsbook Solution – Comprehensive sports betting functionality with over 1 million live events annually
3. Content Management System (CMS) – Intuitive tools for real-time content adjustments and automated workflows
4. Payment Infrastructure – Secure, API-based integration supporting multiple payment methods including traditional cards, digital wallets, and alternative currencies
5. Player Account Management – Real-time monitoring capabilities with integrated responsible gaming tools
6. Customer Service Solutions – Multi-channel support systems available in over 20 languages
7. KYC and Risk Management – Advanced verification processes and fraud prevention systems

Soft2Bet’s MEGA: Revolutionary Gamification Technology

One of Soft2Bet’s most celebrated innovations is MEGA (Motivational Engineering Gaming Application), a standalone gamification solution that has redefined player engagement in the iGaming industry.

Launched in 2023, MEGA has quickly become an industry benchmark, winning multiple awards including Product Launch of the Year at the Global Gaming Awards EMEA 2025.

Proven Performance Metrics

Operators implementing MEGA have experienced remarkable results that demonstrate the platform’s effectiveness:

• 400% increase in screen time and player engagement
• 65% boost in Net Gaming Revenue (NGR)
• 50% growth in deposit amounts
• 45% improvement in Average Revenue Per User (ARPU)

MEGA’s Gaming Mechanics

MEGA incorporates diverse gaming elements designed to create an immersive, personalized experience:

• Collectibles and Trading Cards – Players can gather and trade unique digital items
• Avatar Customization – Personalized characters with various masks and skins
• Progressive Challenges – Weekly and one-time missions that drive continued engagement
• Competitive Leagues – Weekly competitions that foster community and rivalry
• City and Stadium Builders – Construction-based progression systems
• Seasonal Engines – Time-limited events and exclusive content
• Bonus Games – Mini-games including Bonus Crab, Shooting Range, Lucky Winner, and Casino Wars

Global Reach and Regulatory Excellence

Soft2Bet’s commitment to regulatory compliance has enabled the company to secure licenses in 16+ jurisdictions worldwide. This extensive licensing portfolio demonstrates the company’s dedication to operating within legal frameworks while providing secure, fair gaming experiences.

Current Licensed Markets Include:

• Malta Gaming Authority (MGA)
• Swedish Gambling Authority
• Danish Gambling Authority (DGA)
• Irish Tax and Customs
• Greek Gaming Commission
• Romanian National Gambling Office
• Italy
• Ontario, Canada
• Mexico
• Spain

The company is also actively pursuing expansion into the United States market, with applications submitted in multiple states and plans to launch transformative iGaming brands in the near future.

Award-Winning Industry Recognition

Soft2Bet’s excellence has been recognized through numerous prestigious industry awards:

Recent Accolades:

• Global Gaming Awards EMEA 2025: Executive of the Year, Platform Provider of the Year, Product Launch of the Year (MEGA)
• SBC Awards 2025: Innovation in Casino Entertainment
• SBC Awards Europe 2025: Acquisition & Retention Partner of the Year, Industry Innovation of the Year
• SiGMA Europe Awards 2024: Outstanding Contribution to Gaming
• EGR Nordics Awards 2024: In-House Innovation of the Year

Successful Brand Portfolio

Soft2Bet has developed and deployed numerous successful iGaming brands that demonstrate the platform’s versatility and effectiveness across different markets:

• Betinia – Operating in Denmark and Sweden
• CampoBet – Active in Denmark, Mexico, and Sweden
• Yoyocasino – Swedish market leader
• Quick Casino – Swedish fast-payout specialist
• Don.ro – Romania’s innovative social media-inspired platform
• ToonieBet – Official sports betting partner of the Canadian Football League
• Swiper – Sweden’s first social media-inspired online casino

Technical Infrastructure and Security

Security and reliability form the foundation of Soft2Bet’s technical approach. The company achieved ISO 27001 certification in 2019, confirming compliance with leading standards in IT security.

The platform employs encrypted transactions, AI-powered fraud monitoring, and comprehensive risk management systems to protect both operators and players.

The microservices architecture enables Soft2Bet to deliver consistent performance even during peak traffic periods, while providing the flexibility necessary for operators to customize their offerings based on local market preferences and regulatory requirements.

The Future of iGaming with Soft2Bet

As Soft2Bet continues its expansion into new markets, particularly the United States, the company remains focused on innovation and operator success.

With over 1,000 employees across multiple offices, including a state-of-the-art facility in Malta’s Quad Central business center, Soft2Bet is positioned to continue leading the evolution of iGaming technology.

The combination of proven platform stability, award-winning gamification technology, comprehensive regulatory compliance, and a diverse game portfolio makes Soft2Bet an ideal partner for operators seeking to launch or expand their iGaming operations in regulated markets worldwide.