A massive month in Michigan saw online casinos in the state net over $166 million in revenue for September and, in doing so, saw the total lifetime revenue in the region to over $4 billion.
September’s total is up over 9% in August which is a massive 29.3% increase on the same period last year and shows just how strong the industry is in the state. Online casinos in Michigan netted over $31 million in tax revenue for the state and a further $11.5 million for local projects.
Previously, Michigan was the fastest state to reach $1 billion in tax revenue and has now passed that $4 billion figure in terms of the revenue made by the operators in the state, and the total revenue for 2023 is 23% higher than at this point in 2022.
Unsurprisingly, this meant that many operators also set company records, with DraftKings netting $37.1 million in revenue in September, way higher than their previous best, which was $31.6 million in March.
FanDuel made $35.2 million in September, also breaking their own company record, which was also set in March. One of the ‘smaller’ players, PointsBet, made a healthy $1.9 million, overhauling their previous best of $1.7 million.
Caesars Digital is moving to improve its standing in the state and has joined up with Digital Gaming Corp (DGC), with games from the provider being used by the online casino. DGC also operates in Pennsylvania and New Jersey and is a leader in its field.
Popular online slots such as Gold Blitz, 9 Masks of Fire, and Assasin Moon Hyper Hold will be offered by Caesars Palace Online Casino, and Senior Vice President and Head of iGaming at the company, Matt Sunderland, was quick to applaud the deal, stating.
“Our online casino players demand top-tier content, and this partnership with Digital Gaming Corporation delivers on their expectations. We’re delighted to launch these renowned titles from the 2023 EGR Supplier of the Year on Caesars Palace Online Casino in Michigan.”
DGC’s Chief Commercial Officer in charge of their B2B iGaming Division, Neill Whyte, was similarly effusive;
“Caesars Digital is one of the biggest names in gaming in North America. We are delighted to have added our premium slot content to Caesars Palace Online Casino in Michigan.”
“Our games have been designed to set the standard for others to follow. They have been developed specifically with U.S. player preferences in mind, and that’s why they hit the mark with online casino fans in Michigan and beyond.
“This integration with Caesars Digital adds another big-name operator to our roster of partners and is a testament to our games’ popularity with players. We look forward to launching in other states over the coming weeks,” Whyte added.
In August, Caesar’s official Caesars Palace Online Casino App was released across four states, along with Michigan, also being available in New Jersey, Pennsylvania, and West Virginia